You should head over to other popular high end audio forums lol
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I love this Forum, dont have a lot of friends thats into audio, or let me say into audio like I am. I can chat on these forums about anything audio and the replies are quick and awesome.
Sounds more like a bad advertising post imo.
XLR that cables with a note " to be used in the studio and on stage" should be fine for any home user. Neurik connectors plus shielded.
Price tag being like 3m/9ft near 20$ or so.
We all like inexpensive stuff I guess. 
fuck Ive been trying to get one fo the executives of Cablemod to get into the audio game cause I would love the cable configurator tool for a set of audio cables.