Hifiman Deva - Bluetooth connection issue

I just got a pair of Hifiman Deva + Bluemini a few days ago, and I’m having some pairing issues. I want to pair them with my PC’s bluetooth after they are already paired with another device, and I can’t get them into pairing mode. I turn them on, double tap the power button, it says “Pairing”, a second later “Paired” and that’s it, I cannot pair them with anything else, and the PC does not see them.

I tried holding the power button for 8 seconds to reset them, even much longer, but nothing happened. When they are on they turn off and vice-versa.

How do I recognize a successful reset? Is there an audio cue? Does the reset need to happen in a specific way, like plugged into charging or something?